A storm has hit the investment market which we are not going to recover from. Crypto investment is that storm. With strict capital controls in place by most countries to control the flow of money and charge high taxes, cryptocurrency gained usage in circumventing capital controls and taxes, leading to an increase in demand. Cryptocurrency has been able to present an easy to use digital alternative to fiat currencies. Offering frictionless transactions and inflation control, investors have been prudent enough to add these currencies in their diversified portfolios as an asset, as the size of the market does not represent a systemic risk. Cryptocurrency employs the use of cryptography that assures high-security processes and verifies transactions personal to each user. Hence, counterfeiting and anonymous transactions are impossible to achieve.
While this revolution is gaining wide acceptance, SMATHIUM is a blockchain-based loyalty platform aiming to solve the key challenges facing traditional loyalty programs.
"Generally while establishing a joint loyalty program, it requires establishing the B2B communications needed to maintain the accounting aspect of the loyalty points, where each party has to audit transactions and secure data from fraudulent attacks. This is one of the reasons that establishing and operating joint loyalty programs can quickly become a complex and expensive effort.
Blockchains technology is an excellent solution for running network loyalty programs because they address many of these technical challenges. One of these solutions include creating a shared transaction ledger between all involved brand, implementing interchanging rules based on “smart contracts”, which is fraud and cheating protected. This Blockchain network will be a shared scalable infrastructure between brands from different sectors."
With that being said, Smathium builds blockchain based platform service which can be applied in various loyalty program and membership. It also provides one system by integrating various points and benefits which were separated in different brands.
But before we go any further, please check out this video presentation to get even more acquainted
Now that I have your attention, let’s get right to it.
What exactly is Smathium?
SMATHIUM is a blockchain-based loyalty platform aiming to solve the key challenges facing traditional loyalty programs. A decentralized Application (dApp) where all businesses can create their own loyalty reward programs powered by a single token. A single united loyalty point system in small on/off-line retails around the globe involving everyday life. Cafe, restaurants, grocery store, and even shopping mall. A survey by CodeBroker shows that at least 54% of consumers are frustrated with their loyalty reward programs.
The reasons for the frustrations include lack of differentiation and the fact that the majority only provide limited benefits. Also, implementing a robust loyalty reward program tends to be ridiculously expensive locking out the majority of businesses. While incumbents such as departmental stores and airlines can afford to provide high value membership programs to their customers, small and medium enterprises cannot. Smathium aims to bridge this gap by building a multi-business loyalty reward platform that is open to all types of businesses.
At the heart of this platform is the goal of creating long term value for customers rather than serving as a short-term promotion. As a unified medium of exchange between users and brands, Smathium token can be used for transactions across all businesses registered on our platform and can be traded in exchanges. Moreover, Smathium is creating an additional feature where brands can connect their existing loyalty programs to a blockchain network
Impending Challenges with Loyalty Programs
Closed Structure
Customers cannot use the rewards they have received at other brands
Insufficient Rewards
Rewards provided are insufficient and do not attract interest from customers.
Lack of Differentiation
Reward programs without differentiation ultimately make customers leave.
Enjoying Membership Benefits Like That of a Department Store
Anyone including app businesses and small merchants can provide their own unique membership programs to customers. Also, they can provide differentiated membership programs to their loyal customers.
Smathium benefits at a shopping mall
Shopping malls can provide membership benefits appropriate for consumer experience instead of providing simple coupons
Single Unified Coin
Customers can receive their rewards in a single form of cryptocurrency instead of different points for each brand. Smathium guarantees the rightful assets to its customers.
Tradable Benefits
Brands participating in the Smathium Platform can buy and sell their benefits. Additionally, the membership program becomes a new sales channel for large scale sales for the brands.
Token symbol: SMT
Type: ERC20
Total supply: 10 Billion SMT
PreICO price: 1 SMT = 0.003 USD
Price in ICO: 0.0060 USD
Average price: 0.01 USD
ROI: 66.67%
BONUS pre-ICO: 50% discount
ICO as IEO: 10% discount
Tokens for sale: 4,000,000,000
Min. investment: 10 USD
Accepting: ETH, True USD, USD Coin, Paxos Standard, Dai
Distributed in ICO: 40%
Token Distribution
Q1 2019
Prepare white paper and website.
Open Smart Contract to public.
Start SMT sale.
Q2 2019
Launch SMT-Service App.
(MiteNews(News-App) and else). Service initial promotion / Securing users. Proceed development of SMT-Service(App) (2nd).
Q3 2019
Launch SMT-Service App (2nd).
Expand Loyal Factory Partnership.
Release SMT Wallet App(Android).
List on exchange.
Q4 2019
Launch Loyal Factory(version 1.0).
Enter global service (Southeast Asia).
Release SMT Wallet App (IOS)
List on additional exchange and expand partnership.
Q1 2020
Expand Loyal Factory Partnership.
Develop/Launch SMT-Service(App).
Enter global service (North America).
Q2 2020
Launch Loyal Factory (version 2.0). Expansion of Loyal Factory’s 3rd party
and partnership. Develop additional module.
Meet The Amazing Team
Changgyeom Kim: Planning Manager
Byungjin Kim: General Manager
Jaejoon Kim: Project Manager
Mihee Park: Financial Manager
Joseph Hyun: Team Lead Manager
Jee Ju: Chief Blockchain officer
Hyun Jung Choi: R&D Manager
Byung Jin Choi: Legal manager
Jongkyung Park:System Security
Seungjae Shin: General Manager
Advisors
Eun Suk Lee: Project Advisor
Doo Yong Jung: Project Advisor
Jonathan Hong: Technical Advisor
Hsiao Yun Fang: Project Advisor
Jin Eub Joo: Project Advisor
Joo Ho Yoo: Project Advisor
Ki Won Kwon: Project Advisor
Philip Cho: Project Advisor
Hwanho Lee: Project Manager
Nathan Kisung Hong: Project Advisor
Till next time…
For more information, please visit:
Official website: https://smathium.io/?lang=en
Official Smathium Token Tracker: https://etherscan.io/token/0x4b4787aace23eb70da046bcc0ccfe28d4e4fb899
Official Telegram open community: https://t.me/joinchat/KrHV002fqNMYGIHmfKax8w
Official Telegram broadcasting channel:
https://t.me/smathiumofficial
Official Medium: https://medium.com/@smathium
Official Twitter: https://twitter.com/smathium
Official Facebook: https://www.facebook.com/smathium/
My Bitcointalk Profile: https://bitcointalk.org/index.php?action=profile;u=2487106
Disclaimer: This article was published in terms of the bounty campaign. I am not a project team member or its representative but a supporter of this incredible project.
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